Display fixture



Dec. 21, 1948. c. scHEuE 2,456,737

DI SPLAY FIXTURE Filed Feb. 25, 1946 [5 l0 INVENTOR, Y (Yemen: Sc/zeuez;

Patented Dec. 21, 1948 UNITED STATES PATENT OFFICE DISPLAY FIXTUREClemens Scheuer, Forest Hills, N. Y. Application February 23, 1946,Serial No. 649,502

2 Claims.

This invention relates to a display fixture for a store window.Merchandise of many classes is displayed in a store window to bestadvantage by being rested upon a device or tray carried by an uprightmounted on a base. Such fixtures are however often disadvantageous, inbeing costly, of undue weight, occupying too much space, producingdisplay arrangements that are insufiicient- 1y aesthetic, and in manyother ways well known to those versed in this art.

The principal object of the invention is to provide an improved displayfixture which will remedy the aforesaid disadvantages, and beconveniently and economically manufacturable, saleable at low cost,conveniently and advantageously utilizable, strong, durable, andwherewith displays of merchandise may be produced with ease and maximumattractiveness.

Other objects and advantages will hereinafter appear.

In the accompanying drawings,

Fig. 1 is a perspective view showing the display fixture constitutingthe invention, as it appears when in operative state, when set up forreceiving the merchandising articles for display.

Fig. 2 is a perspective view of the same display fixture, ilustratingits versatility for taking on a variety of forms for creating differenttypes and styles of displays.

Fig. 3 is a top plan view, in an enlarged scale, of the display fixtureillustrated in Figs. 1, 2.

Fig. 4 is an elevational view of the display fixture shown in Fig. 3.

Figs. 5 and 6 are a respectively, showing a The display fixture 1comprises a up of links 3 of cylindrical form, that are held swivelly toeach other by means of hinges 4. Each of the links 3 thereby constitutesa socket, into which many be wedgingly inserted for support a post 5 forcarrying a device adapted to hold or thereupon rest an article ofmerchandise for appropriate display. As shown in Figs. 1, 2. the postmay consist of an inverted yoke 6 having a bend 1 and a pair of legs 5athe terminal ends 51) of which are wedgingly insertible for support in apair of sockets 3 of the fixture, and to the bend I is secured a tray 8for thereupon placing the merchandise article. The chain 6 may be of anyrequired length, for accommodating one or several of the yoked posts 5carrying the trays 8, and the chain may be disposed in any neededconvolution to act as a supporting base for the upright posts andelevated trays, as well as for laterally disposing said trays to bestadvantages for plan and elevational view,

detail of the invention.

chain 2 made displaying the goods and locations relatively to othersurrounding objects.

As herein shown, the base-chain 2 is manuiactured by assemblage of alarge plurality of only three different component members, viz., ametallic semi-cylindrical linke 9 having ears I0, ll, 12, Figs. 5, 6, asimilar semi-cylindrical link [3 having ears Hi, l5, and hinge-pins 16,which parts, as illustrated in these figures, can be interjoined toproduce the hinges 4 and link-sockets 3 creating the continuous chain 2of any desired length.

Variations may be resorted to within the scope of the invention, andportions of the improvements may be used without others.

Having thus described my invention, I claim:

1. A merchandise display fixture having the combination of a chainconsisting of links hinged to each other, each of said links embodyingan upright socket adapted for thereto securing the lower end portion ofa post for carrying a merchandise display device, and said chain beincapable of assuming a variety of convolutions so as to constitute asupporting base for one or a plurality of said posts.

2. A merchandise display fixture having the combination of a chainconsisting of links hinged to each other, each of said links embodyingan upright socket adapted for thereto securing the lower end portion ofa post 'for carrying a merchandise display device, said chain beingcapable of assuming a variety of convolutions so as to constitute asupporting base for one or a plurality of said posts, each of saidlink-sockets consisting' of a pair of semi-cylindrical members havingears, the ears of one of said members registering with the ears of theother member, hinge-pins passing through said registering ears toswivelly join said members to each other, and said swivel jointsinterlinking said sockets with each other to constitue a chain.

REFERENCES CITED The following references are of record in the file ofthis patent:

UNITED STATES PATENTS Number Name Date 813,229 Morris Feb. 20, 19061,403,674 Dull Jan. 17, 1922 1,518,745 Mehrlust Dec. 9, 1924 1,831,401Weidlich et a1. Nov. 10, 1931 2,137,029 Scholl Nov. 15, 1938

